Post one from July 2025:
| It only takes a minute or three to check if your business is visible on AI search platforms. Go check now. Do a search for “wordpress web developer daventry” or whatever your service/location happens to be, on chatgpt, gemini, perplexity, copilot, etc. Now armed with this information you might decide you need to take some action to become more visible. Most things that would boost your SEO would also feed through to AI search, so that is where to start. Links from highly regarded sites and lots of five star reviews are definitely worth pursuing. |
Post two from July 2025:
| Is SEO is dying? Well, sort of, but really it’s more like it’s evolving. AI search is taking more of traditional ‘Google Search’ organic traffic. So what does that mean for getting new clients (who don’t know who you are yet) to your website? Most of the technical and content best practices are still relevant. Plus, new ones are emerging that form part of the “new SEO,” essentially appealing more to AI systems. The field is still new, of course, but terms like GEO and AIO are commonly used. If you ask ChatGPT, Gemini, Copilot, Claude, or Perplexity (or whatever!), how to write website content that appeals to AI, you’ll get tons of tips. In future posts, I’ll focus on some of these tips and share my own insights. |